Dentsu

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Dentsu Inc.
Nama asal
株式会社電通
Awam (K.K)
Didagangkan sebagaiTYO: 4324
IndustriPengiklanan
Perhubungan awam
Maklumat, Komunikasi
Ditubuhkan1 Julai 1901; 118 tahun yang lalu (1901-07-01) (sebagai Japan Advertising Ltd.)
Ibu pejabatMinato, Tokyo, Jepun
Perancang utama
Toshihiro Yamamoto
(Presiden)
Hasil ¥1.678 trilion (2010)[1]
¥132.3 bilion (FY 2015)[1]
Bilangan pekerja
60,064 (2018)[2]
Anak syarikatDentsu Aegis Network
Laman sesawangwww.dentsu.com

Dentsu Inc. (Bahasa Jepun: 株式会社電通 Kabushiki-gaisha Dentsū atau 電通 Dentsū) ialah sebuah syarikat saham pengiklanan dan perhubungan awam Jepun yang beribu pejabat di Tokyo. Dentsu kini merupakan rangkaian agensi pengiklanan kelima terbesar di dunia dari segi pendapatan di seluruh dunia. Dentsu membeli Aegis pada tahun 2012 dan membentuk Dentsu Aegis Network, yang beribu pejabat di London dan beroperasi di 145 negara di seluruh dunia dengan sekitar 45,000 pekerja. Rangkaian Dentsu Aegis terdiri daripada 10 jenama rangkaian global-Carat, Dentsu, media Dentsu, iProspect, Isobar, mcgarrybowen, Merkle, MKTG, Posterscope dan Vizeum dan disokong oleh pakar/jenama pelbagai pasaran.

Syarikat-syarikat Dentsu Group di Jepun[sunting | sunting sumber]

Anak syarikat setara pertama
  • Ad Area Co., Ltd.
  • Ad Dentsu Osaka Inc.
  • Battery Inc.
  • Bless You Inc.
  • Boardwalk Inc.
  • Build Creativehaus Inc.
  • Creative Associates Ltd.
  • Cyber Communications Inc.
  • Dentsu Ad-Gear Inc.
  • Dentsu Casting and Entertainment Inc.
  • Dentsu Consulting Inc.
  • Dentsu Creative Force Inc.
  • Dentsu Creative X Inc.
  • Dentsu Digital Holdings Inc.
  • Dentsu Direct Force Inc.
  • Dentsu East Japan Inc.
  • Dentsu Hokkaido Inc.
  • Dentsu Kyushu Inc.
  • Dentsu Management Services Inc.
  • Dentsu Marketing East Asia Inc.
  • Dentsu Marketing Insight Inc.
  • Dentsu Meitetsu Communications Inc.
  • Dentsu Music and Entertainment Inc.
  • Dentsu Okinawa Inc.
  • Dentsu Operations Development Inc.
  • Dentsu Public Relations Inc.
  • Dentsu Sports Partners Inc.
  • Dentsu Sudler & Hennessey Inc.
  • Dentsu Tec Inc.
  • Dentsu West Japan Inc.
  • Dentsu Works Inc.
  • Dentsu Young & Rubicam Inc.
  • Dof Inc.
  • Drill Inc.
  • The Goal Inc.
  • Ignite Inc.
  • Information Services International-Dentsu, Ltd.
  • JEB Co., Ltd.
  • Nakahata Inc.
  • One Sky Inc.
  • OOH Media Solution, Inc.
  • Pict Inc. (Producing Image Creation & Technology)
  • Shingata Azabu Inc.
  • Shingata Inc.
  • Watson-Crick Inc.
  • Wunderman Dentsu Inc.
  • XrossFace Inc.
  • Yokohama Super Factory Co., Ltd.
Anak syarikat setara kedua
  • 3P Corp.
  • DA search & link Inc.
  • Dentsu Customer Access Center Inc.
  • Dentsu e-marketing One Inc.
  • Dentsu Isobar Inc.
  • Dentsu Macromill Inc.
  • Dentsu On-Demand Graphics Inc.
  • Dentsu Retail Marketing Inc.
  • Dentsu Table Media Communications Inc.
  • Estech Corp.
  • iCON Inc.
  • In-Store Communications Inc.
  • Interlogics, Inc.
  • ISID Advanced Outsourcing, Ltd.
  • ISID Assist, Ltd.
  • ISID Fairness, Ltd.
  • ISID InterTechnologies, Ltd.
  • iTiD Consulting, Ltd.
Ahli gabungan dan pemegang saham

Rujukan[sunting | sunting sumber]

  1. ^ a b "Annual Report 2014". Dentsu. Dicapai January 12, 2016. 
  2. ^ "Corporate Data - WHO WE ARE - DENTSU INC". www.dentsu.com. 
  3. ^ Geneon Universal is a formerly fully owned Dentsu subsidiary, where Dentsu now holds 19.9% of the company compared to NBCUniversal's 80.1%.

Bacaan lanjut[sunting | sunting sumber]

  • Kawashima, Nobuko. "Advertising agencies, media and consumer market: The changing quality of TV advertising in Japan." Media, Culture & Society 28#3 (2006): 393-410.
  • Moriarty, Sandra, et al. Advertising: Principles and practice (Pearson Australia, 2014), Australian perspectives
  • Sugiyama, Kotaro, and Tim Andree. The Dentsu Way: Secrets of Cross Switch Marketing from the World's Most Innovative Advertising Agency (2010)

Pautan luar[sunting | sunting sumber]